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Will Be

Will Be!

Eclectic, instinctive and without rules, our "kids" sneakers PREMIATA WILL BE allow everyone to express their ineffable uniqueness, in line with the PREMIATA DNA that has always exalted the instinctive and spontaneous soul of those who choose it.
Will Be Premiata accompanies newborns, kids and teenagers with a myriad of colors, like the true and unrepeatable emotions that we read in their eyes as they explore the world around them.
The colors that give voice and light to their emotions and allow them to perceive their inner universe more instinctively, stimulating their imagination and creativity.

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